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View Full Version : Adwords Estimator Terminator


CapeKeysGal
12-12-2005, 05:55 PM
I totally realize an estimator is just that...and estimator.

However, what good is it when you develop a campaign and you're
given an estimated position of 6.7 for a ONE keyword ad campaign
that actually shows up at postion 154 and the Adwords office says
it's at 134.


So the estimator says 6.7
True search results 155
Campaign manager 134

Remember this is one ad with only one keyword typed in the
add keywords field. No other ads or keyword to influence any variables.

Adwords support's answer to this is to rise my max bid.

Also another ad. Max Bid .20
estimator first postion
true search results postion 17
Campaign manager list postion 2
PPC .08

They have 12 more cents to use up and look
at what they handed me.

I'm in postion 17 for .08 cents....just the opposite of the above AND
there's 12 more cents to play with.


Why is this estimator even being used by Adword.

The estimator's alogrithyms recogonizes the revelancy and yet
when the ads are cut loose on the net....all bets are off.

You follow all the rules..the estimator sees them and that's as
far as it goes...all that work shot down.