Google Shuffle

[punctatum]

Google adsense rollercoaster, adsense ad downturn in revenues, google riddle: No matter what you call it, the bottom line is that google had a major repositioning which threw most of my ad pages into the 20K page puddle on or about July 22 2005.

I have queried several gurus over the planet and was told:
1). Yahoo has put the smack-down on scrapper sites
(generated content sites)
2). Google reassessed links. You need to look at your link structure.
3). Google just juggles every 90 days. You need new content.

Well I have 70 sites, the largest adsense revenue site is 4 years old has 4000 pages and is a directory with 25 + links on a page with very little content. It is down 1/7th of it’s prior earning capacity.

The balance have 3-4 paragraphs of original content, 8-10 links and about 300 pages to the url. These url impressions are down by one half, thus half revenue per month of that prior 7-22-05 reshuffle.

My question is: has anyone else experienced these setbacks and now that we acknowledge the bottom of the puddle, I could use some suggestions on how to get out of the mire,
Regards
Orchid Man

[Joel Comm]

Ah yes, the mysterious shuffle.

I, too, have been a victim of reindexing. Sometimes sites come back. Other times they do not.

In the meantime, I focus on building additional sites. I am all over the map and interested in trying new things. Whether member-driver, content-packed or template-driven, I find variety and experimentation to be a great way to test the search engine waters.

Joel

[A-Z Fotos]

Ah yes, the mysterious shuffle.

I am all over the map and interested in trying new things. Whether member-driver, content-packed or template-driven, I find variety and experimentation to be a great way to test the search engine waters.

Joel

What do you mean by 'template-driven' Joel?

I also have a number of very different sites but it seems to me now much better to concentrate on a very few domains and develop these as much as possible - and keep them updated all the time.

So help will be appreciated :)

www.azFOTOS.com

[plugandplay]

Let's hope that it is only a "shuffle" and it will correct itself in the next month or two.

[JohnB]

What do you mean by 'template-driven' Joel?
I think he means Traffic Equalizer / Directory Generator type sites.

[nfogelholm@gmail.com]

Same happened to me.

You could wait and see, but if you are doing some heavy SE optimizing it it propably this that did the drop. Google is very strict nowadays. Just a few things to mention.

Link exchange (G will detect if you have links out and the same sites have links back)
Duplicate content (remove it if you have)
Template sites with no actual content (directories with links)
Same content on www and non www (redirect from non www with 301 to www)

And a lot more...

Check other forums for complete list and compare it to your site. Could you be penalized for something?

P.S. How can I change the profile memeber name? I accidentaly put my email in that field (Thanks Google AutoFill!).

[WSB]

I was one of the ones who dropped a rank when they re-shuffled. Nfogelhom, your post brings up two questions for me:

1) Links. I do suspect that one of the reasons I dropped in page rank is because some of the sites linking to me are pure yuck. I didn't request a link exchange, and I'm not linking back to them, so it hardly seems fair to be penalized for those sites since they aren't in my control! I don't see much I can do about those sites, but maybe it would be better to focus on building more positive inbound links to make those yucky ones shrink further into the background? Or I'm open to any other suggestions you all may have.

2) What consitutes duplicate content? It just dawned on me that I might be getting penalized for that. Each week I send out a newsletter, which is then kept in HTML form on my webserver in a page called archives.html. Once the newsletter is released, I take the article (usually one I've written myself) and put it on a new page in my Articles section. So I have two different pages with the same article on my site. Is that a no-no? The pages are not identical, I use a different template for newsletters and articles, but the content itself is the same, except maybe the side column. Yikes. Let me know if I have to delete all my newsletter archives! :confused:

[flyer]

> 1) Links. I do suspect that one of the reasons I dropped in page rank is because some of the sites linking to me are pure yuck.

Nope. You don't get penalized for incoming links. Why would you? You don't have control over them.


> 2) What consitutes duplicate content? It just dawned on me that I might be getting penalized for that. Each week I send out a newsletter, which is then kept in HTML form on my webserver in a page called archives.html. Once the newsletter is released, I take the article (usually one I've written myself) and put it on a new page in my Articles section. So I have two different pages with the same article on my site. Is that a no-no?

Nothing wrong with what you're doing; it's quite normal. Most blogs work like that, as well as news sites. The so-called "duplicate content" issue is really a non-issue. Don't worry about it.

[bivie]

Yeah, from what I know about it, incoming links won't hurt you.

However, reciprical links with 'trash' will. So, be careful who you link with.

A good rule is to link to sites that are not 'link farms.' Link to good sites that only have 10 or 15 links.

[WSB]

Thanks guys! That helps clear things up. I keep hearing all this stuff about making sure your link doesn't appear in any "bad neighborhoods" but that's out of my control.

Well, even though my rank dropped, I've noticed my Adsense income rising steadily, so I must be doing something right! :)

[ashish]

Duplicate content is an issue only if:

1) you copy the entire page. i.e html, graphics and all

2) Someone lodges a legally binding complaint against you for copyright theft.

Duplicating Articles, news, reviews etc is ok if you do it with permission and within the terms and conditions. Anything is valid only till there is no objection to it.

Once the objection starts and the person is correct, defiance will only increase the problem.

[rolista.com]

I heard that google shuffle after every 90 days ... do you when it is now the time for Google Shuffling?

[TijuanaPat]

I heard that google shuffle after every 90 days ... do you when it is now the time for Google Shuffling?
I wouldn't set my watch by that..
the last Google dance was a long one it went from may 20th thru June 15th
so if the 90 days is counted from the time the reindexing starts 90 days has past, if it's counted from when it ends we have a couple weeks :confused:
The one thing I know for sure is it will happen sooner or later :D

[rolista.com]

Is there any exact way to check the dates?

[JennTech]

[QUOTE=WSB]I was one of the ones who dropped a rank when they re-shuffled. Nfogelhom, your post brings up two questions for me:

RE: Links... My guess is you WERE getting credit for links to your site from these poor sites. Google has not penalized you, you just are not getting credit any longer for them. Guess it's a half full vs half empty argument. The result is the same, but the reason is not as bad as you thought.

RE: Duplicate content... It would be hard to believe that you could get penalized for two pages with the same content. This doesn't make sense, especially when the pages are on your site. The duplicate content problem is when Google finds doezens of the same sites with the same content.

Obvisously, these are both opinions, but based on the "Stomper" CD series by Brad Fallon.