Latest MSN Algorithm Update

[sgsmorgan]

I have just had three sites literally slaughtered by the latest MSN Algorithm update. In one case across the MSN network the site had (as of last Friday GMT) over 450 Page one slots for keywords, now it has 87.

The main index html has ceased to exist as far as MSN.com is concerned despite still being no 1 on all of the regional variants of MSN i.e Xtramsn, Ninemsn etc.

Because these sites are less than 6 months old there has been negligible traffic yet from the other engines to compensate for this. In some cases revenue is down by 70%.

Anyone else been caught by this. The sites in question are non spammy and are infomediary sites involved in Healthcare. They contain adsense but only have one slot per page.

The general perception on other SEO Forums are that this MSN update is a dogs dinner and might not last long but how long is "not long"? Anyone got any clues?

[deepak2512]

well..most search engines are that way, you never expect to have constant results everytime. Moreover in msn things do change very often. It is normal for your ranks to vary or even pages to drop. Wait for a week or so, and things will get ok most probably.

[sgsmorgan]

Cheers

Thanks for taking the time and trouble to reply - I just have a really frustrated and annoyed client on my hands who doesn't understand that occassionally these "blips" happen

[jackspirko]

I do very well across the engines with about 20% of traffic from MSN. I went through the lastest MSN update ok on most of my high traffic terms except one.

I had the number one rank on MSN for 18 strait months for one very high traffic term and now I have lost it totaly. I am still getting many variations of that term like say the term was

A B

Well I am still getting traffic and number one ranks for

A B C

A B D

F A B

but my top rank for A B has dropped to number 75!

As for why the letter code only an idiot gives away his high traffic niche terms,

Jack

[sgsmorgan]

Hi Jack

Understand about the letters. In a warped kind of way I am glad that others got caugth out by this algo screw up as well:)

The update makes very little sense in that they obviously haven't rolled it out world wide because the results in all of their other variants don't seem to tie up at all with MSN.com.

A guy I was speaking to recently mentioned that occassionally MSN have this sort of "brain fart" and urls dissappear for a while only to reappear a few days or weeks later - here's hoping anyway.

Cheers

Steve Morgan